Our Mission and Vision
We are social entrepreneurs who enable inventors to turn their health care innovations into products that address unmet medical needs. We believe innovation is most effective when social impact and financial return go hand-in-hand.
Our vision is to pioneer healthcare social entrepreneurship at the public-private and academic-industry interfaces. We believe it is time to return to the values that once shaped healthcare:
“We try never to forget that medicine is for the people. It is not for the profits. The profits follow, and if we have remembered that, they have never failed to appear.” George W. Merck
Our Value Proposition
Our home is the Milwaukee Innovation Campus in the great state of Wisconsin. Southeastern Wisconsin is home to substantial untapped biomedical innovation. Turning ideas into successful products is a challenge. Bridge to Cures (B2C) has formed a unique partnership with the Wisconsin Economic Development Corporation (WEDC) and six southeastern Wisconsin research institutions, leveraging over $150 million in annual healthcare research. This partnership provides unparalleled access to regional discoveries, scientists, physicians, and healthcare entrepreneurs.
The step from discovery to a fundable startup is a challenge that most academic researchers cannot overcome. B2C provides the early stage academic entrepreneur with the resources they need to form startups. In addition, B2C provides mentoring and exposure to venture capitalists.